This has turned out to be the year of web typography.
There are two companies offering you the ability to customize the typefaces on your website, and they’re easy – and often free – to use.
Google’s Font API is free and offers a handful of open source typefaces. Typekit is a commercial solution that’s reasonably priced, and offers a wide range of fonts that’s growing every day. They have a free, entry-level offering, and paid options that vary by how many page views your site gets per month.
Typekit now has fonts from Adobe, Moveable Type, Veer and other major type foundries. On this blog, I recently switched from the web standard Georgia to Chaparral, which is an Adobe font I use in all my PDF materials. (Do you like it? Let me know in the comments!)
Fresh Fonts Served Daily
Both services work in a similar fashion: typefaces are “served” up onto users’ machines, much the way websites are served on the Internet. Users don’t need to have the typeface installed in order to see it used on a web page.