Self Reliance and the Art of Marketing Independence

I’m breaking all the rules here, but I feel like I owe it to you.

You see, all the marketing rules say I should cultivate an air of mystery about my upcoming projects, and drum up excitement to a fever pitch just before I release something.

And I’ll do those things, I promise. 😉

But in the meantime, I want to let you know what’s coming in 2012 from the Big Brand System.

Read article …Self Reliance and the Art of Marketing Independence

All the Best to You!

Today, I want to stop for a moment and thank you for your time and attention this year. I appreciate each and every one of you!

I’ve made a donation to my local food bank in the name of all Big Brand System readers.

Thanks for inspiring what I do here, and for your participation in the community we’ve created at the Big Brand System.

Here’s hoping you enjoy the last days of 2011, and 2012 brings you great success.

All my best,

Shifts Happen: 3 Reframes to Transform Your Marketing

Think about marketing differently for better results.
Three simple attitude shifts will make a difference in your marketing.

How would you like to learn three simple ways to think about marketing that will radically transform the results you get?

These attitude shifts will allow you to make huge strides in your business marketing, and they won’t cost you anything.

Shift Number 1: Marketing isn’t a ‘once and done’ deal.

Wouldn’t it be great if we could just “do our marketing” once and for all? The attitude shift here is to think of marketing like one of those survival tasks you must do every day. Like eating, sleeping and getting some exercise, your business will work better if marketing is part of your daily routine.

Read article …Shifts Happen: 3 Reframes to Transform Your Marketing

9 List-Building Gifts You Can Make This Month

Scroll to the bottom of this post for presents!

Mailing lists. You’ve heard you need one, but why?

Here’s why: email is one of the least expensive, most direct ways to communicate with your prospects. You can build a relationship with them by offering valuable information over time, and giving them a peek into your working process.

When they’re ready to make a purchase, your business will be the first one they think of.

But where do you get started? And how can you build your list?

Read article …9 List-Building Gifts You Can Make This Month