Choose your brand color palette with a simple, two-step method.

The Simplest Way to Choose Your Brand Colors in Just 2 Steps

If this, “What should my brand colors be?” question is making you nervous, I get it. It’s a scary step to choose your brand colors.

Your brand color choice has a powerful impact on how your customers perceive your business.

What if you get it wrong?

No pressure!

Here’s the good news:

Unlike designing print marketing materials, adding color to your online marketing materials doesn’t cost anything. The only cost? The time it takes you to decide what brand colors to use.

Taking time to choose your brand colors carefully is a smart investment.

One warning: Because it’s free to use, many people go overboard with color.

After all, how can you possibly choose just a handful of brand colors from the millions available?

But showing restraint when choosing a color palette is the #1 way professional graphic designers create memorable brands.

Read on to learn how it’s done!

Read article …The Simplest Way to Choose Your Brand Colors in Just 2 Steps

How to create your ideal customer profile (with examples and free worksheet)

Create an Eye-opening Ideal Customer Profile [Free Worksheet]

Stop everything and read on — I want to help you create your ideal customer profile today.

This simple task — thinking deeply about your perfect customer — can transform your business: I promise.

First though, I’ve got to tell you an uncomfortable truth. You might want to sit down for this one.

If you don’t answer the question, “Who is my ideal customer?” early on, you risk spending months or years chasing after a target market that won’t grow your business.

Don’t ask me how I know this. 🙄

When you have only a fuzzy idea of who your ideal customer is, your marketing will be … fuzzy. Fuzzy marketing is forgettable. It’s boring. It doesn’t make a dent.

Spend some time getting to know your ideal customer with the five-step process you’ll find here.

Read article …Create an Eye-opening Ideal Customer Profile [Free Worksheet]