How to fix social media images

How to Fix Social Media Images That Aren’t Doing Their Job

It crushes me.

Each time I see an image on social media that does NOTHING — zip, zilch, nada — for a brand’s image, sales, or traffic, the conversion-loving copywriter in me is crushed.

If you’re an online business owner who uses images in any shape or form, recognize that those images have a “job” to do — a purpose to fulfill.

That job is to establish your presence, increase brand recognition and yes, propel your audience to take action.

If your images aren’t doing all of these jobs, chances are your marketing wouldn’t have the impact it should have and you’ll be shedding some very expensive tears at the end of the year, too.

If your social media images haven’t been delivering and aren’t giving you the return that they totally can, do not despair.

Help’s at hand in the form of this post, peppered with real-world examples of social media images that are crushing it with their calls-to-action and on-point branding.

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How to Create a Simple Yet Powerful Social Media Strategy that Skyrockets Sales and Increases Traffic

How to Create a Simple Yet Powerful Social Media Strategy that Skyrockets Sales and Increases Traffic

Do you look at your Facebook page’s plummeting reach and wonder if you should move to another network?

Have you been struggling with justifying the humongous amount of time you spend on social media with the minuscule returns you’ve been seeing?

Maybe you’re just frustrated with how you need to keep flinging things at it in the hope that something may just stick?

I hear you.

You aren’t the only one in this seriously shaky social media boat.

Nearly everyone who approaches us for social media services expresses frustration, overwhelm, and even, disappointment with it.

And you know what the single-step solution to all of this is?

3 little words.

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The Ultimate Guide to Working with Vendors for Your Branding and Marketing

The Ultimate Guide to Working with Vendors for Your Branding and Marketing

Working with vendors is a challenging (and sometimes, scary!) task for many entrepreneurs. Just listen to these client quotes:

Honestly, I was most apprehensive when hiring you. My past experiences with vendors have never been up to scratch and it was just getting very frustrating.”

I don’t think I can work with a vendor. I don’t think I’ll have enough control and am not even sure they’d be able to deliver the results I’m looking for.”

We’ve been burnt twice by using a vendor for our SEO work. I’m starting to lose faith in people.”

If you’ve ever hired a copywriter, a website designer, an SEO specialist, a business blogger, or a social media manager, chances are you have your own vendor-related experiences to share.

What is a vendor you ask?

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