How to Fit a Powerful Brand Style Guide on a 3-Inch Sticky Note

The most powerful brand style guide template isn’t a multi-page document that you glance at a single time.

It’s not an overwhelming brand blueprint that you save deep in the recesses of your hard drive and never review again.

After you read and do the steps in this article, you’ll have a brand style guide that’s simple enough that you can capture it in a single glance.

And it’s small enough to stick somewhere you can see it every day.

My goal is to make it easy to apply your branding elements consistently every time. Consistent application is the #1 secret to a memorable brand!

Let’s dive in so you can put this simple brand style guide template to use today.

Read article …How to Fit a Powerful Brand Style Guide on a 3-Inch Sticky Note

Build a money-making online offer when you embrace iteration — just like a cook

How to Cook Up a Money-Making Online Offer

Click to pin!

Wouldn’t it be nice if every single “recipe” we tried for building a money-making online offer worked flawlessly the first time?

We all know it doesn’t work that way — online or in life.

When you use a new recipe to prepare any kind of food, you know that the result may not be perfect right away.

Trying a new recipe shows you what you need to do differently next time.

Recipe results can vary a lot …

Read article …How to Cook Up a Money-Making Online Offer

How to Succeed With Your Online Business: 17 Free Resources


 Wondering how to succeed with your online business — but feeling a bit overwhelmed as you build it?

Truth is, there’s Too Much Information out there. If you’re feeling overwhelmed, welcome to the club.

You’re in very good company.

Overwhelmed dog

C’mon in and stay a while, my friend.

Because right here on this page, I’ve gathered some of my top (free!) resources in one place. No need to click around the entire internet.

If you need online business tips and tricks, you’ve just found a whole page of them — complete with free worksheets, a free workshop, a free course, and more.

All in all, there are 17 free online business resources on this page, divided into the categories below.

Ready to find exactly what you need?

Read article …How to Succeed With Your Online Business: 17 Free Resources

Branded Images are a Fun, Creative Way to Get Eyes on Your Website [Examples]


“I’ve got no business creating branded images — I’m not a designer.”

That’s what people think when I talk to them about creating branded images like these:

Branded images are super versatile. They can be used on:

  • Your website, to illustrate written content, podcasts, or vlogs
  • Your social media platforms, to drive attention to your messages (like the Pinterest pin to the right)
  • Your ads, to encourage swipers to stop scrolling and read your post
  • Your email marketing, so your message “pops” in the inbox

You can even use branded images in ebooks, content upgrades, and opt-in incentives!

See? Versatile as all get out. If you want tangible proof, here are some stats that prove the power of visual content marketing.

But here’s the thing …

There may be a little voice in your head telling you that even though the internet has become a visual platform, you simply don’t have the necessary training to use this  powerful communication vehicle.

That’s what I thought for the longest time — that you had to be a trained designer to use design.

Today, I know this is patently false — non-designers can use design, create images, and brand their businesses all by themselves.

My 30+ year career is proof.

From design impostor to confident creator

Read article …Branded Images are a Fun, Creative Way to Get Eyes on Your Website [Examples]

Free Stock Photos: My Favorite Resources Today


On a world wide web full of words, images cut through the noise and get to the point. And free stock photos? Well … they’re a great place to start looking for images.

Click to pin and share this image!

A well-chosen image will enhance what your words say, and add meaning to your communication.

The good news is that finding great stock photos — even free stock photos — is easier than ever.

There are dozens of websites that offer free stock images. Their business models vary:

  • Some are supported by advertising
  • Some are supported by user donations
  • Some serve as portfolios for a photographer’s work

The free stock photo image resources here — as of this writing — allow you to use their images for free, even for a commercial website.

Read article …Free Stock Photos: My Favorite Resources Today

How to Draw Attention with Images: No Artistic Skill Required


What if I told you that getting attention with images is as simple as adding one image to your web page? And that this alone could increase the time and attention people pay to your marketing?

You’re already spending time writing your web pages, brochures and emails. Why spend time on images?

They’re important because:

Read article …How to Draw Attention with Images: No Artistic Skill Required