The three simple steps to building a BIG brand
You have an idea and you want to share it with the world. But … how?
It’s easier than you think. A BIG brand starts with identifying how you want your business to show up in the world.
Once you know this, you can begin shaping your brand elements so that everything — from your colors to your words — reflects the message you want to send.
And finally, a brand goes from brand-new to BIG with consistent implementation over time. For this, you’ll want to use tools like content marketing and social media marketing, with your website as your most-important home base.
1. DISCOVER your brand personality
Take my six-question quiz to discover where your brand falls on my exclusive “Brand Personality Continuum.” Take the quiz.
2. BUILD your unforgettable brand
Your unforgettable brand consists of verbal elements (your written messages) and visual elements (your colors, fonts, and image style).
3. PROFIT from your brand
A profitable brand is an organic, living thing. Discover how to take your brand from brand-new to BIG.
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