Stop everything and read on — I want to help you create your ideal customer profile today.
This simple task — thinking deeply about your perfect customer — can transform your business: I promise.
First though, I’ve got to tell you an uncomfortable truth. You might want to sit down for this one.
If you don’t answer the question, “Who is my ideal customer?” early on, you risk spending months or years chasing after a target market that won’t grow your business.
Don’t ask me how I know this. 🙄
When you have only a fuzzy idea of who your ideal customer is, your marketing will be … fuzzy. Fuzzy marketing is forgettable. It’s boring. It doesn’t make a dent.
Spend some time getting to know your ideal customer with the five-step process you’ll find here.