A new way to think about the best blog post length

A New Way to Think About the Best Blog Post Length

Content creator friend, if you’ve wondered about the best blog post length — can we get real for a sec?

The only kind of content that works for your business is the kind that’s published.

Period, full stop.

The #realtalk about blog post length is this:

  • Imaginary content doesn’t count
  • Content plans, outlines, or first drafts won’t help
  • Your content strategy won’t do a thing until your planned content goes live

In this article, we’re going to take three things into account:

  1. You
  2. Your readers
  3. Your rankings

You may have written content to rank in search engines. You may have written blog posts with your readers in mind. But have you added yourself to the equation?

In the end, your content is:

  • Created by you — and your health and wellbeing matter
  • Consumed by your audience — your content length should meet their needs
  • Found by your prospects — your content needs to rank in search engines so it’s found

We’re going to tackle these in reverse order, starting with the basics of writing content that gets found by the people you want to attract.

Read article …A New Way to Think About the Best Blog Post Length

How to Publish an Amazing Minimum Viable Website in a Week 1

How to Publish an Amazing Minimum Viable Website in a Week

In the world of online business, everything … and I mean everything … revolves around your website.

That’s where one of my favorite maxims comes from:

'The only website that works is one that's published.' – Pamela WilsonClick To Tweet

Your ideas, your website outline, your page copy, the platform and theme you plan to use … these are all important.

But until your website is published and findable on the internet, it might as well be invisible.

How to Publish an Amazing Minimum Viable Website in a Week 2
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How to become the proud owner of a Minimum Viable Website in less than a week

New websites are less overwhelming to tackle if you approach them in phases.

Step away from the scary cliff where you’re looking at the whole, huge website project, and just focus on the ten feet of the path that lies right under your feet.

What we’ll talk about here is Phase 1: the bare minimum pages you need to have in place to launch a new website to the world.

The only goal is to get these few pages in place and make the website live!

I’m going to show you how to do just that in less than a week.

After all, why wait? Websites are endlessly editable, so don’t sweat it — get something published this week. You can tweak it later!

Make a mindset shift — from “it must be perfect before I make it live to “it must be live and then I’ll make it perfect. That will help you build your Minimum Viable Website and publish it with confidence.

Read article …How to Publish an Amazing Minimum Viable Website in a Week

How to Build the Perfect Online Business for Your Current Life 3

How to Build the Perfect Online Business for Your Current Life

During your quest to build the perfect online business, do you ever feel like your to-do list is in perpetual motion?

You add an item. You check an item off. You add another item. You check another item off.

Your list never actually shrinks.

If anything, it seems to grow every week!

For every new facet of your business you develop, there are books to read, blog posts to consume, videos to watch, podcast episodes to listen to … sometimes even courses to take.

Read article …How to Build the Perfect Online Business for Your Current Life

How to Succeed With Your Online Business: 17 Free Resources 4

How to Succeed With Your Online Business: 17 Free Resources

 Wondering how to succeed with your online business — but feeling a bit overwhelmed as you build it?

Truth is, there’s Too Much Information out there. If you’re feeling overwhelmed, welcome to the club.

You’re in very good company.

Overwhelmed dog

C’mon in and stay a while, my friend.

Because right here on this page, I’ve gathered some of my top (free!) resources in one place. No need to click around the entire internet.

If you need online business tips and tricks, you’ve just found a whole page of them — complete with free worksheets, a free workshop, a free course, and more.

All in all, there are 17 free online business resources on this page, divided into the categories below.

Ready to find exactly what you need?

Read article …How to Succeed With Your Online Business: 17 Free Resources

How to create content upgrades that grow your email list

How to Profit from Your Email List with Content Upgrades

Wondering how to create an email list that actually builds profits … not just names in a database?

Content upgrades are the answer.

Content upgrades are the perfect example of the 80/20 Rule in action.

The 80/20 rule, or Pareto Principle, states:

“Roughly 80% of the effects come from 20% of the causes.”

When it comes to how content upgrades can help you profit from your email list, I think it’s closer to 90/10.

Content upgrades are effective because they’re:

  • Easy to create
  • Irresistible to your audience
  • Build highly targeted prospect lists
  • Allow you to make offers that you know people want

Let’s get down to defining a content upgrade before we proceed.

How to Profit from Your Email List with Content Upgrades 5
What is a content upgrade?

A content upgrade is a small-but-valuable bit of information that you offer inside a larger piece of content.

The best content upgrades:

  • Are easy to consume (and create)
  • Offer tips, resources, or information that can be put to use immediately
  • Complement and expand on the content where they’re featured

If that’s still not clear, later in this article you’ll find lots of content upgrade examples you can try for yourself.

Read article …How to Profit from Your Email List with Content Upgrades

Does Your Online Brand Really Make You Successful? 6

Does Your Online Brand Really Make You Successful?


I believe every business can benefit from going through the online brand building process.

It’s one reason I remain passionate about branding after all these years!

Here’s the thing …

Building a successful brand requires you to answer some thought-provoking questions.

Does Your Online Brand Really Make You Successful? 7If you want your online brand to succeed, there are a handful of things you must have complete clarity about.

And that clarity will help you in almost every area of your business, now and in the future.

It will impact:

  • The kind of customers you work to attract with your marketing
  • The visual brand design you develop
  • The types of products or services you create
  • The “voice” you use for both your copywriting and content marketing

But, let’s back up. In this article, I’m going to share what building an online brand requires. I’ll give you plenty of resources to read for more information. And I’ll show you how you can learn more — for free.

Read article …Does Your Online Brand Really Make You Successful?